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The Choice: How Bill Clinton Won, by Bob Woodward
Free PDF The Choice: How Bill Clinton Won, by Bob Woodward
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The Choice is Bob Woodward's classic story of the quest for power, focusing on the 1996 presidential campaign as a case study of money, public opinion polling, attack advertising, handlers, consultants, and decision making in the midst of electoral uncertainty. President Bill Clinton is examined in full in the contest with Senate Majority Leader Bob Dole, the Republican presidential nominee. The intimacy and detail of Woodward's account of the candidates and their wives show the epic human struggle in this race for the White House.
- Sales Rank: #152466 in eBooks
- Published on: 2007-06-01
- Released on: 2005-11-01
- Format: Kindle eBook
Review
"No one can top Woodward's 'fly-on-the-wall' reporting on inside Washington."
-- The Washington Times
From the Back Cover
The intimacy and detail of this book render human the 1996 race for the White House, showing its personal toll on the candidates and their wives. The Choice also exposes how political money, public opinion polling, attack advertising, handlers, consultants, and staff too often drive modern presidential politics. It is the essential story of the nation's most intense political drama.
About the Author
Bob Woodward is an associate editor at The Washington Post, where he has worked for forty-four years. He has shared in two Pulitzer Prizes, first for The Washington Post’s coverage of the Watergate scandal, and later for coverage of the 9/11 terrorist attacks. He has authored or coauthored twelve #1 national nonfiction bestsellers. He has two daughters, Tali and Diana, and lives in Washington, DC, with his wife, writer Elsa Walsh.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Classic Woodward
By Mike K.
If you are a fan of Woodward, like myself, you"ll love this book. Fans of politics in general will also find great joy in this book. It outlines the inner workings of both idea of the aisle in the 1996 election, including the general election between Clinton and Dole. Just a fascinating book where Woodward digs up lots of juicy details through his famous sources. A great book....just another great book in the catalog of Wodward works.
0 of 0 people found the following review helpful.
The Republican Primary Choice
By Marc Korman
The Choice is not really about the 1996 presidential race between Bob Dole and Bill Clinton so much as the 1995 and early 1996 primary, largely Republican, process. Woodward had excellent access to several Republican presidential candidates and potential candidates, including the eventual nominee Bob Dole. That access allows him to talk about the invisible and actual primary on the Republican side. Dole was the successful front-runner, but other featured candidates and almost-candidates are Texas Senator Phil Gramm, businessman and flat tax advocate Steve Forbes, former Nixon-staffer Pat Buchanan, former Education Secretary and Tennessee Governor Lamar Alexander, former Defense Secretary Dick Cheney, California Governor Pete Wilson, and former General Colin Powell. Other candidates in the field get little to no attention, such as Arlen Specter, Alan Keyes, and Richard Lugar. Dole ran the primary from his perch as Senate Majority Leader, raising big money and big endorsements. In hindsight, his nomination seems certain but he had many challenges along the way including an inability to articulate a message, concerns he was not conservative enough, and a major insurgency by Steve Forbes (the Herman Cain of 1996).
On the Democratic side, the big story is infighting among senior Clinton aides such as George Stephanopoulos and Dick Morris. The major innovation of the Clinton campaign was to raise early money and use the Democratic National Committee to fund a barrage of ads defining Dole and Gingrich early in 1995 and 1996.
Woodward charts all this in great detail with great access. Some of the discussion is self-serving to those who provided the insight, but overall the book presents both sides of complicated issues and discussions. Unfortunately, the book ends rather abruptly when Dole resigned from the Senate just before selecting his running mate.
1996 was an interesting race. Dole was the last WWII veteran to run for President and was also in the odd position of having to work with the President he was challenging on a daily basis as Senate Majority Leader. He took his responsibilities seriously, backing Clinton on foreign policy issues and working to strike budget deals despite his political interest in seeing Clinton fail. It was a different time to be sure. The friendship Dole and Clinton developed in joint appearances following Clinton's presidency becomes apparent towards the end of the book, when Dole makes a major effort to seek Clinton's forgiveness for a perceived personal offense.
This book is worth reading, if only to show how different the Republican Primary process is today and how the presidency was pursued in one particular cycle.
3 of 3 people found the following review helpful.
An Insider's View
By Yoda
Woodward, using his unique inside connections, presents the 1996 elections, for both parties, from the early primaries until 174 days before the election. He stops at 174 as he believes that the election was decided then. Actually, these missing 174 days cannot be dismissed as easily as they were because Dole still had a chance to win the election. This is one weakness of the book.
With respect to strenghts, Woodward provides a very good insider's view into the candidates' races, especially those of the leading candidates. With respect to the lesser known candidates, especially Forbes (covered only very briefly) and Perot (not even touched upon), very weak coverage however. This is especially a shame considering that Perot garnered about 8% of the popular vote (in the 1992 election he had 19% of the popular vote). His running was a one of the factors that was most (if not THE most) responsible for the Republican party's defeat. Yet not only is there no coverage of it but there is not even a mention of its impact on the election.
Woodward, in his concluding chapter, analyzes the factors that were most important in the election and how Dole and Clinton fared with respect to both. The nine factors were: political base, money, political communication skills, status as a Washington outsider, having a message for the 1990s, focus and discipline in running a campaign, a game plan and organization, proven executive experience, texture or feel of a president and perception of being honest. In most, but not all, of these categories, Clinton was clearly ahead of Dole and this decided, in Woodward's opinion, the election in its very early stages.
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